#REVOLVEaroundtheworld

Mexico City

For REVOLVE Around the World: Mexico City, I collaborated with cross-functional teams to create a campaign that showcased the convenience of REVOLVE’s services for the local market, including fast shipping, free returns, and dedicated WhatsApp support.

The content followed a REVOLVE girl’s journey through Mexico City, with a focus on highlighting these services in a relatable, culturally resonant way. By using Spanish as the primary language (with English subtitles), we ensured the message felt authentic to the local audience while still reaching a wider global community.

The campaign's assets were designed to be highly shareable and savable, blending lifestyle and fashion seamlessly to reinforce how REVOLVE’s services make shopping effortless and accessible, all while positioning the brand as the go-to for the modern, elevated woman in Mexico.

  • Content Creation (Video, Photo)

  • Post-Production Lead

2023

Kick-Off

We set the tone on a vibrant note by partnering with hosted talent. Together, we guided viewers through a colorful city tour, offering an exciting introduction to the culture, fashion, and lifestyle of Mexico City.

@luanabarron

Then, we reinforced our campaign by then announcing that customers in Mexico can now enjoy REVOLVE’s renowned fast shipping, enhancing their shopping experience with reliable, quick delivery.

@reginaperedog

Style & Stories

Throughout the week, we dove deep into Mexico City's rich heritage alongside our talent, who knew its history by heart—from savoring Xochimilco’s micheladas and exploring sustainable farming, to experiencing the vibrant Mercado de Jamaica and indulging in Jenny’s famous quesadillas. To reach a wider audience, we published all content in Spanish with English translations, ensuring an authentic yet accessible cultural narrative.

@danigschulz

@ximenamoral

@priscyescoto

@marianame